Astral is a new-media real estate company specializing in pre-sale developments in Vancouver. The client envisioned a logo inspired by the concept of a matrix, designed to convey innovation and structure while maintaining a clean, contemporary aesthetic.
Approach
To translate this concept visually, I used the dot as the core design element, representing the smallest unit within a matrix. I developed a rhythmic composition that conveys dimension and movement. The result is a minimalist yet dynamic mark that reflects both the company’s network-driven model and its forward-thinking positioning.
